LOOKFANTASTIC includes a monthly magazine within their Beauty Boxes, each featuring a model on the cover. I was responsible for selecting models who reflected both the brand’s audience and its aesthetic. Ensuring representation was a key focus, so the model choices showcased diversity in appearance, background, and style helping customers feel seen and included.

Each model was photographed in line with LOOKFANTASTIC’s signature makeup style to maintain brand consistency. They were also shot close-up on a white background, allowing us to manipulate and customise the backdrop later to match the theme of that month’s magazine.

Credits:
Senior Art Director - Iuliia Ratnikova, MUA - Zoey Stirrett, Producer - Olivia Mckay, Photographer - Ted Holehouse, Retoucher - Sam Sparks, Talent - Isabella, Katie Miller​, Aimee Smith​.